7.5 / March 27, 2019
(4.2/5) (8)


Going towards its 17th year now, Verve has been at the vanguard ofthe lifestyle industry in India since its inception. Being India'sfirst fashion and luxury monthly and targeted as the spirit oftoday’s woman, it celebrates the interests of the multifacetedcontemporary global Indian, including fashion,beauty and style,glamour, arts and culture, travel and wellness. The editor andpublisher, Anuradha Mahindra, has received top billing in AvenueAsia's list of Indians involved in the media. More than just amagazine that reports and interprets, Verve is a catalyst forconversations around contemporary Indian culture in the world, andthese conversations take place between the pages of the magazine,on the internet as well as through several Verve-organized offlineevent initiatives: Verve is a magazine about the internationalIndian woman who rubs shoulders with the world with confidence andélan. She belongs to a high-income group and is well aware of thelatest trends and styles, be it in fashion, the arts, cuisine orworld events. Verve appeals to the intelligent, urbane, educatedand affluent woman. She would be 25 years of age and above. She islikely to be an independent entrepreneur or a corporateprofessional or a socialite. She is well-travelled,fashionconscious and appreciates luxury with a side to her that isculturally sensitive with aesthetic sensibilities. Overall amulti-faceted, stylish and glamorous woman. All in all, the Ververeader looks upon the magazine as an invaluable lifestyle resourcefor the best in contemporary urban Indian living. February 2014: ARomance and Relationship Special Get into romantic mode with covergirl Nargis Fakhri who looks smashing in a coy, yet naughty avataron Verve's February cover. She gets upfront and personal with thematters of her heart. Verve's Bollywood Style Awards 2013 pick fourmovies from last year where the style quotient has made an impacton its audiences. Verve recreates the looks from the movies --looks that have been an integral part of the characters they haveadorned. Celebrating their close bond, three dramatic men, theKhuranas– Akash, Akarsh and Adhaar -- create their personal dramaon Verve's stage and unveil their similarities and differencesthrough conversations and flashbacks. January 2014: Verve wishesall its readers a very happy 2014 and celebrates the New Year witha fresh talent on celluloid who was applauded in 2013 – cover girl,Nimrat Kaur. The Lunchboxheroine speaks about her childhood yearsand her mindset that has made her very selective about the work shewants to do. And in our annual listing we present 15 neoterictalents who don't just live their passion, but breathe itfanatically. Check out the young guns who are all set to rock 2014.Verve interacts with Pakistani author Fatima Bhutto who speaksabout her tumultous legacy. And catches up with one of the youngestCEOs in aviation, Mittu Chandilya in his hometown Chennai. December2013: Verve’s 18th anniversary issue. Get into celebration mode asVerve turns 18 this month. In a special bumper issue, the pages arecoloured with a juxtaposing of celebratory abandon with the maturematter of coming-of-age. Our cover has three of the biggestpersonalities in the Bollywood – Ekta Kapoor, Priyanka Chopra andKaran Johar come together to raise a toast to our celebration. Inconversations with Verve, they dip into their mindspace to give ustheir personal take on what celebration means to them and whattheir personal coming-of-age moments were. Verve traces itsten-year-association with Louis Vuitton and the collaborations wehave shared with the luxury giant over the years. November 2013:Amy Jackson White Carpet dressing. Celebrated Chefs Gary Mehiganand vikas Khanna’s gourmet Obsessions. Out OF India hot Brunettesinvade the silver screen. Rocking luxe resorts JaMaiCa,Mauritius,Dubai,Maldives

App Information Verve

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  • Updated
    March 27, 2019
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    Magzter Inc.
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    News & Magazines
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    Magzter, The Digital Newsstand Magzter Inc., One Rockefeller Plaza, 11th Floor, New York, NY 10020
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