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Use your smartphone to monitor weekly sell-out activity.Trackyourclosest competitor, launch performance, orpromotionson-the-go.Use it as an early warning system to respondimmediatelyand remaincompetitive. Designed for local salesmanagers, the GfKPerformancePulse provides easy access to theweekly Point of Salesinsightsyou need to succeed: a reliablefoundation for tacticaldecisionmaking – wherever you are. At yourfingertips you findanat-a-glance summary of market share, sell-outperformance,closestcompetitor, strongest mover and best-sellingmodels. You canswipethrough to key market developments and get intothegranulardetails for a deep dive into best-selling models,brands,pricesand channels. Weekly sell-out intelligence from theworld’slargestretail network: • Track the impact of yourpromotions:Understandif sales uplift outweighs your investment.Evaluate theorigin ofsales. Exploit seasonal peaks. Measureyourcompetitors’promotions. Assess the impact on your overallbrandshare. •Monitor and adjust launch activity: Set realisticgoalsandbenchmarks. Evaluate channel distribution in keychannels.Maximizepromotional activity. Understand sell-outdynamics. Adjustthesupply chain. • Compete better: Compare yoursell-outperformanceto your key competitors. Track the impact ofyourcompetitors’promotions and launches. • Respond fast: Getnotifiedwhenever newdata is available. Measure your success - andspotopportunities.Take corrective action fast.